E-books are a powerful marketing tool for small businesses and entrepreneurs. But you already know that if you have read our previous blog post on why you should have an e-book ghostwritten for your business. E-books can help you position yourself as an industry expert, generate leads, and boost sales. It’s true that writing an…
Since the early 2000s, content marketing has emerged as a powerhouse for small and medium-sized businesses seeking to boost their sales and gain a competitive edge. Even after decades, this powerhouse doesn’t seem to be slowing down anytime soon. If your business has limited resources, content marketing is still a dynamic strategy that can transform…
Content marketing strategy matters! I know this because my team at Majid Writes helped one of our clients, a global supplier of food-grade emulsifiers, land Mondelēz as a customer within the first year of signing with my agency. All this was made possible thanks to a fool-proof content marketing strategy my team devised for them. …
Digital content has revolutionized the marketing landscape, giving businesses the opportunity to engage with their target audience innovatively and effectively. With more and more people accessing the internet to find solutions to their problems, businesses that are not adapting relevant strategies fall behind their competitors. The basis of that revolutionary strategy is various digital content…
Having a business website is an essential part of establishing an online presence for entrepreneurs and small businesses. Consider a website to be a virtual storefront to showcase products and services, interact with customers, and increase brand recognition. Although, its true potential is much more than just a storefront. When unleashed, a business website holds…
Content marketing and digital marketing are essential components of a successful marketing strategy for businesses, particularly for SMBs and those with a limited marketing budget. According to a recently updated report by HubSpot, businesses that prioritize blogging as part of their content marketing strategy are 13 times more likely to see a positive ROI. While…
